Google Search x Beetlejuice:
The Afterlifestyle Influencer
If you thought navigating the modern world was tough, try doing it as a shrinker who has been dead for decades in the afterlife! In partnership with the movie Beetlejuice Beetlejuice, Google Search partnered with breakout star, Bob the Shrinker, to show how Google can help him navigate the strange world of the living and his newfound fame as an ‘afterlifestyle influencer.’
CLIENT:
Google
MARKET:
USA
MEDIA:
Social, Digital
HERO FILM
SOCIAL
Across TikTok and Instagram, we created short films that capitalize on social trends and behaviors to demonstrate all the diverse ways that Google Search helped Bob navigate the world of the living.
